Haribo and Merlin Entertainments On-Pack Offer FAQs


General Information

  1. What is the Haribo and Merlin Entertainments on-pack offer?
    This promotion allows you to save up to £10 off entry tickets to select Merlin Entertainments attractions when you purchase a Merlin sweet adventures promotional pack of Haribo.

  2. Where can I find the promotional code?
    The unique code is printed on the reverse side of the black T&C's panel on your promotional Haribo pack. 

  3. Which attractions are included in the offer?
    The offer includes popular UK Merlin attractions including Alton Towers Resort, Thorpe Park, Chessington World of Adventures, Warwick Castle, The London Eye, The Dungeons, SEA LIFE Centres, Madame Tussauds, The Blackpool Tower Eye, The Blackpool Tower Circus and Shrek's Adventure! London. 

  4. What are the discount amounts?

    • Save £10 at Alton Towers Resort, Thorpe Park, Chessington World of Adventures Resort, Warwick Castle, The London Eye, The London Dungeons, Madame Tussauds London and SEA LIFE London.
    • Save £5 at UK SEA LIFE Centre Aquariums, Shrek’s Adventure! London, Madame Tussauds Blackpool, The Blackpool Tower Eye, Blackpool Tower Circus, Blackpool Tower Dungeons, Edinburgh Dungeons or York Dungeons
  5. When is the promotion valid?
    The promotion is valid for visits between 1st January 2025 and 31st December 2025. Check individual attraction websites for opening dates and times.


How to Redeem

  1. How do I redeem the offer?
    Follow these steps:

    • Visit www.merlinmagic.biz/haribo.
    • Choose your attraction and ticket type (up to 4 tickets per code).
    • Enter the unique code found on your Haribo pack. On the Reverse side of the black T&C's panel.
    • Pay and download or print your tickets for entry.
  2. Can I book on the day of my visit?
    No, pre-booking online is essential. Same-day bookings are not allowed under this promotion.

  3. Do I need to bring my Haribo pack to the attraction?
    No, you do not need to bring the promotional pack as proof of purchase when visiting the attraction.

  4. Can I use this offer more than once?
    Each code can only be used once, covering up to 4 tickets per transaction.


Availability and Restrictions

  1. Are there any blackout dates?
    Certain peak dates, including holidays and weekends, may have limited availability. Book early to secure your preferred date.

  2. Can I combine this with other offers or discounts?
    No, this offer cannot be combined with any other promotion, loyalty scheme, or concession rates.

  3. Are there any age or height restrictions?
    Restrictions vary by attraction and ride. Please check the specific attraction’s website for details.

  4. What happens if the attraction is fully booked?
    Tickets are subject to availability. Popular dates, such as weekends and school holidays, may sell out quickly. Check back later as additional tickets may be released.